青花郎
外盒包装设计

Qinghualang has been operating in the market for many years, and the brand symbol has long been deeply ingrained in people’s hearts. The overall design retains the original classic image and rethinks the product’s experience and cultural value.
The main visual graphics combine the core elements of the estate sauce wine and empower it in the form of illustrations. The design adopts a heaven and earth cover box shape, with a circular sinking inner lining inspired by the unique circular terrain of Langjiu Manor’s Qianyi Hui Xiang Valley. The circular shape is constantly growing, which is conducive to the circulation and fragrance of the wine. This reflects the Blue and White Lang’s acceptance of heaven and earth, mellow and fragrant.