江小白
果立方系列

Jiangxiaobaiguo Cube Lemon Flavor is a series of new products launched by the brand this year. Since 2020, we have designed and completed six products for customers (peach flavor, white grape flavor, Carman orange flavor, mixed flavor, grapefruit flavor, and lemon flavor). In four years, with the efforts of the brand, the Fruit Cube series products have evolved from unknown new products to super dark horses with sales of hundreds of millions of yuan this year, becoming the super king of low alcohol fruit flavored wines in the same price range.

As an extension of the series, whether it is the basic bottle shape, main visual tone, or packaging material craftsmanship, it basically belongs to dancing within the original framework. The only place that can exert force is the bottle label illustration. Visually, it continues to maintain a youthful and cool style, combining concrete fruit elements with abstract art worlds to create a slightly tipsy and imaginative world.